madeometer

Made O'Meter

Discover where a brand or product originates

Indigo Books

Owner:Trilogy Retail Holdings Inc. (Canada)
OriginCanada
Manufactured:Multiple countries

Indigo Books & Music Inc. is Canada's largest book, gift, and specialty toy retailer. Founded in 1996 by Heather Reisman, the company revolutionized the Canadian book market by merging traditional bookstore elements with a curated lifestyle shop experience. Over the decades, Indigo became a cultural staple in Canada, operating under several banners including Indigo, Chapters, Coles, and Indigospirit.

While the books themselves are printed by various publishers worldwide, the brand's proprietary lifestyle products, such as home decor and stationery, are manufactured in multiple countries including Canada, China, and Vietnam. In early 2024, the company underwent a major transition when it was taken private by Trilogy Retail Holdings Inc., a company owned by Gerald Schwartz, the husband of founder Heather Reisman. This move solidified the brand's return to private ownership within Canada after years of being publicly traded on the Toronto Stock Exchange.

Made O'Meter uses AI-powered analysis to estimate production origins. Results are not always 100% accurate.

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