No Name 5% Sour Cream

No Name is a prominent generic brand in Canada, easily recognizable by its iconic yellow packaging and simple black text. This specific product is a 5% milk fat sour cream, a staple dairy item used in cooking and as a topping. The brand was launched by Loblaws in 1978 as a way to provide consumers with basic household products at lower prices by minimizing marketing and fancy packaging costs.

Today, the brand is part of the extensive portfolio of Loblaw Companies Limited, Canada's largest food retailer. The sour cream is manufactured within Canada, utilizing domestic dairy supplies to serve the national market. As of 2026, the brand remains under the ultimate ownership of George Weston Limited, a Canadian holding company that controls various retail and food distribution interests across the country. This vertically integrated structure allows the brand to maintain high visibility across Loblaws-owned grocery banners such as Real Canadian Superstore, No Frills, and Zehrs.