Roborock S series robot vacuum cleaner

Roborock is a leading brand in the smart home cleaning sector, best known for its advanced robotic vacuum cleaners. The brand was founded in Beijing, China, and quickly gained international recognition through its partnership with Xiaomi. While it initially operated closely within the Xiaomi ecosystem, Roborock has established itself as an independent powerhouse in the industry.

All Roborock products are primarily manufactured in China, utilizing high-tech production facilities to integrate laser navigation and AI-driven cleaning features. The brand is currently owned by Beijing Roborock Technology Co., Ltd., which remains headquartered in China and is publicly traded on the Shanghai Stock Exchange. The company continues to lead innovation in autonomous domestic robotics globally.