Schneider's Meats

Schneider's is a historic Canadian brand known for its wide variety of deli meats, sausages, and lunchroom staples. Founded in 1890 by J.M. Schneider in Kitchener, Ontario, the brand built a reputation for quality and traditional recipes, most notably its 'Dutch Girl' logo and premium hot dogs and bacon.

Throughout the 20th century, Schneider's became a household name across Canada. In 2004, the brand was acquired by Maple Leaf Foods, one of Canada's largest food processing companies. Today, Schneider's products are primarily manufactured within Maple Leaf Foods' network of production facilities located throughout Canada, maintaining its long-standing Canadian heritage.

As of 2024 and looking toward 2026, the brand remains a core pillar of Maple Leaf Foods' protein portfolio. The ownership and management are centralized in Mississauga, Ontario, where the ultimate parent company is headquartered, ensuring the brand stays under Canadian ownership and control.