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Bath & Body Works is an iconic American retailer specializing in home fragrances and personal care products. The brand was founded in 1990 in New Albany, Ohio, as a division of The Limited (now L Brands). It has since grown into one of the most recognizable specialty retail brands in the United States, famous for its seasonal scents and variety of soaps, lotions, and candles.
Historically part of the L Brands portfolio, the company became an independent, standalone public company in 2021 following the spin-off of Victoria's Secret. The manufacturing of its products is heavily focused within the United States, particularly through a network of suppliers in Ohio known as the 'Beauty Park,' though some components and specific lines may be produced internationally to meet global demand. The brand continues to be headquartered in Columbus, Ohio, maintaining its status as a cornerstone of American retail beauty.
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