Eleos 361° running shoe

361° (361 Degrees) is a prominent sportswear brand that emerged from the footwear manufacturing hub of Jinjiang, China. Originally founded as a shoe manufacturer, the company has grown into a global enterprise specializing in professional athletic gear, including high-performance running shoes like the Eleos model. The brand gained significant international recognition through its sponsorship of major sporting events such as the Asian Games and the Rio 2016 Olympic Games.

Manufacturing for 361° products primarily takes place in China, where the company maintains advanced production facilities and R&D centers. The brand is vertically integrated, allowing it to control the design, development, and manufacturing processes of its technical footwear. The Eleos line is designed to cater to both professional athletes and fitness enthusiasts, focusing on modern cushioning technology and ergonomic design.

Ownership of the brand remains with 361 Degrees International Limited, a company incorporated in the Cayman Islands and listed on the Hong Kong Stock Exchange. The group operates through its subsidiaries to manage distribution across Asia, Europe, and the Americas. The brand's expansion into the international market is managed by specialized divisions aimed at competing with global sportswear giants through innovation in performance materials.