Schwarzkopf Extra Care Blonde Anti-Yellow Toning Purple Shampoo

Schwarzkopf Extra Care Blonde Anti-Yellow Toning Purple Shampoo is a specialized hair care product designed for blonde, bleached, or highlighted hair. It features anti-breakage technology and purple pigments to neutralize brassy or yellow tones, maintaining a cool blonde aesthetic.

The Schwarzkopf brand has a long-standing heritage originating in Germany, founded by Hans Schwarzkopf in 1898. Over more than a century, it has grown from a small Berlin pharmacy into one of the world's most recognized professional and retail hair care brands.

Today, Schwarzkopf is a flagship brand of the German multinational company Henkel AG & Co. KGaA. While the brand has its roots and headquarters in Germany, its products are manufactured globally to serve local markets. In the Australasian region, including New Zealand, these products are typically manufactured in Australia and distributed by Henkel's local subsidiaries.