ProPud Strawberry N' Cream Milkshake

ProPud is a popular functional food brand that originated in Sweden. It was launched by NJIE Foods, a company founded by Assan Njie in 2008. The brand is well-known for its protein-rich, lactose-free snacks and beverages designed for health-conscious consumers.

While the brand is Swedish, the liquid milkshake products are typically manufactured in Austria due to specialized production facilities for high-protein dairy beverages. In 2021, NJIE Foods was acquired by Polhem Infra through their investment in the food group, but today it is part of a broader portfolio under Swedish ownership. The brand remains headquartered in Gothenburg, Sweden, focusing on innovation within the protein snack category across Northern Europe.