Farmacia Catena

Farmacia Catena is the largest and most recognizable pharmacy retail chain in Romania. Established in the late 1990s, it has grown to become the market leader in the pharmaceutical retail sector, known for its extensive network of physical stores across the country and its distinctive blue, green, and orange branding.

The brand was founded by Anca Vlad, one of the most successful female entrepreneurs in Romania. Under the umbrella of the Fildas-Catena Group, the company operates both a major distribution arm (Fildas Trading) and the retail arm (Catena). While the products sold within the pharmacies are manufactured by various global pharmaceutical companies, the 'Catena' brand itself represents the retail service and its private label wellness products.

As of 2026, Catena remains under the ultimate ownership of the Fildas-Catena Group, maintaining its status as a domestic powerhouse within the Romanian economy. The company is headquartered in Bucharest and continues to be the primary healthcare retail destination for millions of Romanian citizens.