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Starbucks by Nescafé Dolce Gusto is a collaborative product line resulting from a global coffee alliance between Starbucks and Nestlé. Originally, the Starbucks brand was founded in Seattle, USA, in 1971, while the Nescafé Dolce Gusto capsule system was developed by Nestlé in Switzerland. In 2018, Nestlé acquired the perpetual rights to market Starbucks Consumer Packaged Goods and Foodservice products globally, outside of Starbucks coffee houses.
While the Starbucks brand is American and the Dolce Gusto technology is Swiss, the actual manufacturing of these capsules occurs in multiple locations across Europe and North America to serve global markets. The ultimate ownership of this specific product line lies with Nestlé, the world's largest food and beverage company, which manages the production, distribution, and marketing under the Starbucks license.
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