Zucca Rabarbaro liqueur

Zucca Rabarbaro is a classic Italian liqueur, specifically an amaro, flavored primarily with rhubarb. Its history dates back to 1845 when Ettore Zucca first created the recipe in Milan. The drink gained immense popularity in the early 20th century, becoming a staple of the Milanese aperitif culture and gaining royal recognition when it was designated a supplier to the Italian Royal Family.

While the brand originated as a family-owned venture by Ettore Zucca, it is now part of the portfolio of the ILLVA Saronno Group, a major Italian spirits company headquartered in Saronno. The product continues to be manufactured in Italy, maintaining its heritage of utilizing Chinese rhubarb root and a secret blend of herbs and spices to achieve its distinctive bittersweet flavor profile.