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Camaro Cerveza Beer

ownerLidl Stiftung & Co. KG (Germany)
originFrance
manufacturedGermany

Camaro is a tequila-flavored beer brand primarily distributed by the German supermarket giant Netto Marken-Discount. This product is designed to compete with international brands like Desperados, offering a blend of lager beer with citrus and tequila notes.

The product is manufactured within Germany to supply the domestic retail network of Netto. As a private label or exclusive brand for Netto, it represents the retailer's strategy to provide high-quality alternatives to premium international beverages at a more accessible price point.

The ultimate owner is the Edeka Group, which acquired Netto Marken-Discount in 2005. Edeka is Germany's largest supermarket corporation, operating as a cooperative of independent retailers. This ensures that the brand Camaro remains firmly under German corporate management and distribution.

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