Jumbo Witte Kaas Plak

Jumbo Witte Kaas is a private-label dairy product offered by the Dutch supermarket giant Jumbo. This specific product is a 'Witte Kaas' (White Cheese), which is a Mediterranean-style salad cheese similar to Feta but often made from cow's milk. The product is designed for convenience, pre-sliced for use in salads or on bread.

As a private-label brand, the manufacturing is handled by various dairy processing facilities across Europe, though a significant portion of Jumbo's dairy supply chain is rooted in the Netherlands to ensure freshness and local quality standards. The brand itself belongs to Jumbo Groep Holding B.V., a family-owned company that has grown to become the second-largest supermarket chain in the Netherlands.

Ownership has remained consistent within the Van Eerd family, who transformed the original wholesale business into a modern retail leader. The company continues to operate primarily within the Netherlands and Belgium, focusing on its own-brand range to provide value to customers.