Wiener Backstüberl Linzer Stangerl

Wiener Backstüberl is a premium Austrian bakery brand that specializes in traditional Viennese pastry and confectionery. The brand is celebrated for its commitment to 'Handgefertigt' (handcrafted) quality, following long-standing recipes such as these Linzer Stangerl. Produced locally in Austria, the brand prides itself on using high-quality ingredients to maintain the authentic taste of Viennese coffee house traditions.

The company is owned by Wiener Backstüberl Vertriebsgesellschaft m.b.H., which manages both the production and distribution of these artisanal baked goods throughout the DACH region. While appearing in retail outlets, it maintains the branding of a boutique bakery, ensuring that traditional Austrian culinary heritage is preserved in a modern retail environment.