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Umberto Giannini is a premium British hair care brand founded by the award-winning hairstylist of the same name and his partner Claire Shread in 1998. The brand is well-known for its focus on salon-quality results with a strong commitment to vegan and cruelty-free formulations. It gained significant popularity for its specific lines catering to curly hair, such as the Curl Jelly range.
Manufacturing takes place predominantly in the United Kingdom, ensuring high standards of production and adherence to European cosmetic safety regulations. The brand remains an independent entity with its headquarters based in Birmingham, West Midlands, maintaining its original creative vision and ethical standards without being absorbed by a global conglomerate.
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