Cucina Selection Classica Pizza

Cucina is a private label brand specifically developed for ALDI, a global discount supermarket chain. The 'Selection Classica' line focuses on high-quality, chilled ready meals that emphasize traditional Italian recipes, such as 24-hour fermented dough and stone-baked crusts. While the brand is synonymous with the German-owned retailer ALDI, current production typically takes place in Italy to ensure authentic quality and ingredients, although regional suppliers across Europe may also be utilized depending on the specific market.

ALDI is divided into two separate entities: ALDI Nord and ALDI Süd. This specific branding is associated with ALDI Süd, which operates in various international markets. As a private label, the brand remains under the ultimate ownership of the ALDI group, continuing its strategy of offering premium-quality food products at competitive prices through exclusive internal brands.