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Redken is a premium hair care brand founded in 1960 by American actress Paula Kent and her hairdresser, Jheri Redding. The brand revolutionized the industry by focusing on protein reconditioning and the science of pH, as evidenced by its continued labeling of pH-balanced formulas. Today, it is recognized globally as a leader in professional salon products.
While the brand was born on 5th Avenue in New York City, it was acquired by the French beauty conglomerate L'Oréal in 1993. Manufacturing for Redken products currently takes place in several locations across North America and Europe to support its massive international distribution network. As part of L'Oréal's Professional Products Division, Redken continues to focus on scientifically backed hair solutions for salon professionals and consumers alike.
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