Made O'Meter
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Iperal Tonnato di Magatello is a fresh culinary preparation under the 'Fatto da Noi' (Made by Us) private label of the Italian supermarket chain Iperal. This specific product is a gourmet deli item consisting of sliced magatello (eye of round) beef, typically served with a tuna-based sauce. As a private label offering, it is produced directly within Iperal’s own production facilities or dedicated deli counters, emphasizing local freshness and traditional Italian recipes.
The brand Iperal was founded in 1986 in Valtellina, Italy, by Antonio Tirelli. Over the decades, it has grown significantly to become a leading regional supermarket operator in Northern Italy, particularly in the regions of Lombardy and Piedmont. The 'Fatto da Noi' line represents Iperal's commitment to in-house production, ensuring that the manufacturing occurs within its logistics and production hub or specific store locations in Italy. The company remains an independent Italian entity under the ownership of the Tirelli family through Iperal Supermercati S.p.A.
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