Fleischmann Chocolate Cake Mix

Fleischmann is a historic brand originally established in the United States in 1868 by the Fleischmann brothers, famous for revolutionizing the baking industry with compressed yeast. Over the decades, the brand expanded its portfolio to include various baking essentials like cake mixes and dessert powders. In Brazil, Fleischmann has a long-standing presence and is manufactured locally to serve the South American market.

Today, the brand's international operations are split. In Brazil, the brand is owned and operated by AB Brasil, which is a subsidiary of Associated British Foods (ABF). ABF is a global food, ingredients, and retail giant headquartered in London. This ownership ensures that while the brand maintains its American heritage, it utilizes local Brazilian production facilities to deliver products tailored to regional tastes.