Oral-B Classic Care toothbrushes

Oral-B is a global leader in oral hygiene products, best known for its range of manual and electric toothbrushes. The brand was originally established in the United States by Dr. Robert W. Huston in 1950, who invented the first multi-tufted nylon bristle toothbrush.

Today, Oral-B is managed as a flagship brand under the American multinational consumer goods corporation Procter & Gamble (P&G). While the brand has its roots in California, its manufacturing network is vast. P&G produces Oral-B products in several countries depending on the specific model and market, including significant manufacturing facilities in Germany (especially for electric handles), Ireland, China, and the United States.

The brand has undergone several ownership changes in its history; it was acquired by Gillette in 1984, which in turn was acquired by Procter & Gamble in 2005. P&G remains the ultimate owner as of 2026, positioning Oral-B as a cornerstone of its Health Care segment.