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COROS Wearables is a high-performance sports technology company that focuses on helping athletes train to be their best. The brand is particularly well-known for its line of specialized GPS watches, such as the PACE 2, which are favored by endurance athletes for their long battery life and lightweight design.
The brand was founded in 2016 and is a privately owned company. While COROS has a strong operational and engineering presence in China, it has established its global headquarters in Tustin, California, to manage its international brand identity and marketing. The manufacturing of COROS devices takes place in high-tech facilities in China, where the brand maintains significant R&D and production oversight.
COROS is owned and operated by COROS Wearables Inc. It remains a focused, mission-driven entity within the fitness technology space rather than being a subsidiary of a massive multi-industry conglomerate. The brand competes globally with established names like Garmin and Polar, positioning itself as a performance-first option for competitive runners and triathletes.
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