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BBQUE is a premium barbecue sauce brand founded in 2011 in Bavaria, Germany. The brand was established by three passionate barbecue enthusiasts—Sebastian Erler, Oliver Brunn, and Michael Amann—with the goal of creating authentic sauces inspired by Bavarian traditions and high-quality ingredients. Their 'Grill & Buchenholz' variant specifically highlights the use of beechwood smoke flavor, a staple in German culinary history.
In 2020, the brand was acquired by Develey Senf & Feinkost GmbH, a major German food manufacturer renowned for its deep roots in the mustard and sauce industry. Today, BBQUE operates as part of the Develey portfolio, benefiting from their extensive distribution networks while maintaining its distinct independent 'craft' identity. Production remains primarily centered in Germany to ensure the high standards and local flavor profiles characteristic of the brand.
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