Max Factor Facefinity Pro Blur Longwear Setting Powder

Max Factor Facefinity Pro Blur Longwear Setting Powder, launched in January 2024, is a high-performance cosmetic designed to set makeup and blur skin imperfections for an extended duration. Max Factor is a brand with a legendary heritage, often referred to as 'the father of modern makeup,' having been founded in Los Angeles in the early 20th century to provide cosmetics for the burgeoning film industry.

Today, Max Factor is owned by Coty Inc., a global leader in the beauty industry. While the brand has its historical roots in the United States, its products are manufactured in various facilities across Europe and North America to serve a global market. The Facefinity range remains a core part of its portfolio, reflecting the brand's expertise in professional-grade products for everyday consumers.