100PLUS isotonic drink

100PLUS is one of the most recognizable isotonic beverage brands in Southeast Asia. Originally launched in 1983 to commemorate 100 years of Fraser and Neave (F&N) in the region, the drink is specifically formulated to hydrate the human body and restore electrolytes lost during physical exertion. Its iconic triple-color stripe design represents its status as a leading choice for athletes and active individuals.

The brand is owned and produced by Fraser and Neave, Limited (F&N), which has deep historical roots in Singapore and Malaysia. Today, 100PLUS is manufactured in several countries across Asia, including Malaysia, Singapore, and Thailand, to serve various regional markets. The ultimate ownership of the brand lies with ThaiBev, a major beverage conglomerate headquartered in Thailand, which acquired a controlling stake in F&N to expand its portfolio of non-alcoholic and dairy products.