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Discover where a brand or product originates

Swan Draught beer

ownerKirin Holdings Company, Limited (Japan)
originAustralia
manufacturedAustralia

Swan Draught is a classic Australian lager with a heritage dating back to 1857 in Western Australia. Originally brewed by the Swan Brewery in Perth, it became a cultural icon of the region, recognized by its distinctive black swan logo. While the brewery has historical roots in Western Australia, the modern production of Swan Draught is managed by Lion, one of Australia's largest beverage companies.

Following shifts in the corporate landscape, the brand became part of the Lion portfolio, which was subsequently acquired by the Japanese beverage giant Kirin Holdings. Today, while Swan Draught remains a quintessentially Australian beer in branding and consumption, its ultimate parent company is headquartered in Japan. Production remains centered within Australia, specifically at Lion's West End Brewery or other major facilities to maintain its domestic supply chain.

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