Made O'Meter
Discover where a brand or product originates
SunRace is a renowned name in the cycling world, specializing in drivetrain components such as cassettes, derailleurs, and shifters. The brand originated in Taiwan during the 1970s, a period when the island was establishing itself as a global hub for bicycle manufacturing. Initially focused on entry-level parts, the brand has significantly evolved over the decades.
In the late 1990s and early 2000s, SunRace expanded its reach and technological capabilities, notably through the acquisition of the iconic British brand Sturmey-Archer. This strategic move allowed SunRace to integrate century-old engineering expertise with modern, efficient manufacturing processes based in Asia. Today, SunRace is respected for offering high-performance alternatives to major industry players, catering to both mountain and road biking enthusiasts.
Manufacturing takes place predominantly in Taiwan and mainland China, ensuring a balance between cutting-edge precision and competitive pricing. The brand remains under the ownership of the SunRace Sturmey-Archer group, maintaining its headquarters in Taiwan while operating a global distribution network that serves cyclists and bike manufacturers worldwide.
Report a bug/Feedback
disclaimer
poweredBy