Made O'Meter
Discover where a brand or product originates
EuPhidra is a prominent Italian brand specializing in dermo-cosmetics and pharmaceutical-grade makeup. The brand was created by Zeta Farmaceutici, a company with deep roots in Venetian pharmaceutical traditions dating back to the mid-20th century. Known for its rigorous safety standards and focus on sensitive skin, the mascara is formulated and produced in Italy, leveraging local expertise in high-end cosmetic manufacturing.
Zeta Farmaceutici remains the ultimate owner of the brand. Headquartered in Vicenza, Italy, the company operates as a vertically integrated group that manages everything from research and development to the final synthesis of cosmetic and pharmaceutical ingredients. This ensures that products like the waterproof mascara meet rigorous quality controls typical of the European pharmacy channel.
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Made O'Meter uses AI-powered analysis to estimate production origins. Results are not always 100% accurate.
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