Jar Platinum Plus dishwasher capsules

Jar Platinum Plus is a high-performance dishwasher detergent marketed primarily in Central and Eastern Europe. The brand Jar is a historical local name under which the American multinational Procter & Gamble sells its global dishwashing products (known as Fairy in the UK and Dawn in the United States or Dreft in other regions).

The brand Jar originated in former Czechoslovakia in the 1960s, specifically developed by the company Rakona in Rakovník. Following the privatization after 1989, Rakona became a part of the Procter & Gamble family in 1991. The brand was preserved due to its immense local recognition and trust among consumers.

Today, Jar Platinum Plus capsules are manufactured in various European plants of Procter & Gamble, notably in Belgium (Brussels) and Poland, depending on the specific supply chain for the Central European market. The brand is ultimately owned by Procter & Gamble, headquartered in Cincinnati, Ohio, USA. In the Czech Republic and Slovakia, the brand is managed through the local subsidiary Procter & Gamble Czech Republic s.r.o.