Liu Jo fashion apparel and accessories

Liu Jo is a renowned Italian fashion brand established in 1995 in Carpi, Modena, by brothers Marco and Vannis Marchi. Initially specializing in knitwear, the brand quickly expanded into full apparel collections, footwear, and high-end accessories. Known for its sophisticated 'glam-chic' style, the brand has become a global representative of contemporary Italian fashion.

The manufacturing process reflects a blend of traditional Italian craftsmanship and global sourcing. While a significant portion of their premium lines continues to be produced in Italy to maintain the 'Made in Italy' prestige, high-volume apparel and accessories are often manufactured in other global hubs to satisfy international demand. The brand remains deeply rooted in its Italian heritage through its design and corporate strategy.

Ownership of the brand is held by Liu Jo S.p.A., with Marco Marchi serving as the creative and strategic lead. Beyond fashion, the company has expanded its influence through strategic acquisitions, including the Blufin Group (owner of Blumarine), positioning it as a significant player in the luxury fashion conglomerate landscape. The company continues to operate from its headquarters in Italy, maintaining its status as a private Italian-owned entity.