Materne Fruit Puree Snacking Range

Materne is a historic French brand, founded in 1922 in Boué, specializing in high-quality fruit-based products. It became famous for inventing the portable fruit pouch concept (Pom'Potes) in 1998, which revolutionized healthy snacking for children.

The brand has undergone several ownership changes, notably being part of the Danone group and later being acquired by Activa Capital. Currently, it is part of the Groupe Bel family of brands, a major French multinational food corporation known for Cheese and dairy products. While Materne has a strong presence in various markets including the USA (under the GoGo squeeZ name), the products labeled 'Materne' in Europe are primarily manufactured in France, maintaining its heritage of utilizing European-sourced fruit.