Mitchell Fishing

Mitchell Fishing has been a trusted name in fishing since its inception in 1866 in France. Founded by the Mitchell family, the brand gained prominence for its innovative designs, notably the original Mitchell 300 spinning reel, which revolutionized angling with its smooth drag system and ease of use. Over the decades, Mitchell has expanded its product line to include various fishing rods, reels, and tackle, catering to both amateur and professional anglers.

Today, the brand operates globally, with products manufactured in multiple countries, reflecting a diverse approach to production. This alignment with various manufacturing locations allows Mitchell to maintain high-quality standards while also catering to a worldwide market. The company is currently owned by Pure Fishing, a subsidiary of Newell Brands, which is headquartered in the United States. Pure Fishing encompasses a variety of fishing brands, ensuring that Mitchell's legacy continues under a larger umbrella of fishing expertise.