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Fitbit is a personal fitness tracker brand, primarily known for its wearable technology focused on health and fitness monitoring. Founded in 2007, Fitbit was one of the pioneers in the fitness tracker market. Their products, including activity trackers and smartwatches, are designed to help users track steps, heart rate, sleep patterns, and other health metrics. Manufacturing is spread across various countries, primarily in China, but also in other regions to meet global demand. In 2021, Fitbit was acquired by Google, a subsidiary of Alphabet Inc., which bolstered its capabilities in health technology and data analytics. Fitbit's main aim is to promote health and active living, catering to a wide range of users, from casual fitness enthusiasts to serious athletes.
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