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Barny Chocolate Soft Baked Bears

ownerMondelēz International (USA)
originFrance
manufacturedPoland

Barny is a popular brand of bear-shaped soft sponge cakes, primarily marketed as a snack for children. The product is known for its light texture and hidden fillings, such as chocolate or milk. It is formulated with simple ingredients like flour, eggs, and milk, avoiding artificial colors and preservatives to appeal to health-conscious parents.

The brand has a rich European heritage, originally debuting in France in 1996 under the name 'Lulu l'Ourson' by the LU biscuit company. Over the years, it expanded globally and was rebranded as 'Barny' for the UK market in 2013, where it quickly became a staple in the biscuit and snack category. In other regions, it is known by various names such as 'Barni' or 'Teddy Soft Bakes'.

Manufacturing for the UK and many European markets is primarily centered in Poland. The brand is currently owned by Mondelēz International, a global snacking giant that acquired the LU brand as part of its purchase of Groupe Danone's biscuit division in 2007. Today, Barny continues to be managed under the Mondelēz portfolio, maintaining its position as a leading choice for portion-controlled treats.

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