Lütts Landlust fruit spritzer

Lütts Landlust is a premium brand of fruit spritzers and lemonades deeply rooted in the North German region of Lower Saxony. The brand was established in 2012 by Dirk Lütvogt, representing the fourth generation of the Lütvogt family, who have been active in the beverage industry since 1896. The name "Lütts" is derived from the family's traditional Low German nickname in their home village of Wagenfeld.

The products are characterized by their focus on regionality and high-quality ingredients, often utilizing direct juices (not from concentrate) paired with natural mineral water from the company's own Auburg Quelle spring. Manufacturing takes place at the family-owned production facilities in Wagenfeld, Germany. The brand has gained recognition for its sustainability efforts, including the use of refillable glass bottles and regional sourcing of fruits like apples and rhubarb.

Ownership of the brand remains entirely within the founding family through the company Friedrich Lütvogt GmbH & Co. KG. As a medium-sized, independent family business, it prioritizes long-term ecological and social responsibility over short-term profit maximization, maintaining its headquarters and primary operations in the Dümmer Nature Park region.