Moussy Non-Alcoholic malt drink

Moussy is a pioneering non-alcoholic malt beverage that first rose to prominence in the Middle East in the early 1980s. While it is strongly associated with the Swiss mountains and adheres to traditional Swiss recipes, its manufacturing has expanded globally to meet regional demands. Today, it is produced in several locations including Bahrain, Egypt, and France, often utilizing technical expertise from international brewing partners.

The brand was originally developed by the Cardinal Brewery (Brasserie du Cardinal) in Fribourg, Switzerland. Over the decades, ownership shifted as part of large-scale industry consolidations. Through the acquisition of the Feldschlösschen-Hürlimann group, the brand eventually came under the control of the Carlsberg Group. Under Carlsberg's stewardship, Moussy has maintained its identity as a premium, fruit-infused malt beverage, known for its variety of flavors like classic malt, apple, lemon mint, and raspberry.