Pupa Milano Sunscreen Sport

Pupa Milano is a renowned Italian beauty brand that has been a staple of the global cosmetics market since its founding in 1975. Initially famous for its iconic, whimsical red makeup kits, the brand has expanded its expertise into professional skincare and advanced sun protection, including the 'Sun Sport' line specifically designed for active use. The brand is deeply rooted in the Italian cosmetic tradition, emphasizing high-quality formulas that are 'Made in Italy'.

The brand is owned and operated by Micys Company S.p.A., a family-owned Italian firm headquarted in Monza and Casatenovo. Since its inception by Angelo Gatti, the company has remained independent despite the trend of mergers in the beauty industry. As of 2026, the company continues to be led by the Gatti family, with Valerio Gatti serving as CEO. Pupa Milano maintains a significant international presence, exporting its performance-driven beauty and sunscreen products to over 70 countries worldwide while keeping its creative and manufacturing heart in Italy.