Sensodyne Repair & Protect Soft Toothbrush

Sensodyne is a premier oral health brand widely recognized for its focus on tooth sensitivity. The Sensodyne Repair & Protect Toothbrush is part of a broader dental care line specifically engineered for individuals with exposed dentin and sensitive gums. The brand was originally introduced in 1961 by the Block Drug Company, a small pharmaceutical firm based in the United States. In 2000, Block Drug was acquired by the multinational pharmaceutical giant GlaxoSmithKline (GSK), which significantly expanded the brand's global reach and research capabilities.

In July 2022, following a major corporate restructuring, GSK spun off its consumer healthcare division into a new independent company named Haleon. As of 2026, Sensodyne is a flagship brand of Haleon, which operates as a leading pure-play consumer health company headquartered in Weybridge, United Kingdom. While the brand has British and American corporate roots, Sensodyne toothbrushes are manufactured in multiple facilities worldwide to supply global markets, including dedicated production sites in countries like Germany and China. In regions like Australia, the product is distributed through Haleon's local subsidiaries, maintaining its status as a top dentist-recommended brand for sensitivity relief.