ICA Orange Juice

ICA Orange Juice is a staple beverage product sold under the private label brand of ICA Gruppen, one of Scandinavia's largest retail companies. The product is identifiable by its distinct packaging and the barcode prefix '734', which denotes its origin within the Swedish GS1 numbering system managed by ICA Sverige AB.

While the brand is Swedish, the manufacturing and sourcing of the orange juice often involve multiple locations across Europe and globally due to climate requirements for citrus cultivation. ICA maintain strict quality control standards for their house brands, which are distributed through a vast network of franchised and company-owned stores across Sweden and the Baltic states.

Ownership of the brand rests with ICA Gruppen AB, which is currently controlled by ICA-handlarnas Förbund (the Association of ICA Retailers) and the pension fund AMF. This ownership structure reflects the brand's unique history as a retailer-owned federation that grew into a regional food retail powerhouse.