Schloss Pilsener

Schloss is a private label brand of the German discount supermarket chain Netto Marken-Discount. This specific product, Schloss Pilsener, is a German-style Pilsner brewed in Germany. While the packaging lists Netto Marken-Discount as the distributor, the actual brewing is typically contracted to the Darguner Brauerei GmbH, located in Dargun, Mecklenburg-Vorpommern.

The brand's origin is tied to the history of Netto Marken-Discount (often referred to as 'Netto without the dog'), which was founded by Michael Schels in Bavaria in 1928. Initially a food wholesaler, the company evolved into a discount retail giant. In 2005, Netto Marken-Discount was acquired by the Edeka Group, which remains the ultimate owner. This product is a staple of their low-cost beverage portfolio, designed to offer a competitive budget option within the German beer market.