Emma Bridgewater Black Toast cream jug

This cream jug belongs to the iconic 'Black Toast' collection by Emma Bridgewater. The brand was founded in 1985 by Emma Bridgewater in Stoke-on-Trent, England, after she was unable to find traditional, practical pottery for a gift.

Emma Bridgewater remains one of the largest pottery manufacturers still producing entirely within the UK. The products are handmade and hand-decorated at their Victorian factory in Hanley, Stoke-on-Trent, using traditional cream-colored earthenware. The 'Black Toast' design, characterized by its bold typography, was created by Emma's husband, Matthew Rice. The company is privately held and continues to be led by its founders, with minority investment support from BGF (Business Growth Fund).