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SandwiChez is a prominent Spanish chain of coffee shops and gourmet sandwich restaurants. Founded in 2010 by Xavier Sánchez, the brand opened its first location on Via Augusta in Barcelona. Sánchez, who previously served as the CEO of the laboratory-turned-restaurant group Viena for over a decade, designed SandwiChez to bridge the gap between a high-quality neighborhood cafe and an efficient modern eatery, drawing inspiration from the growth of specialty coffee culture.
The brand emphasizes local sourcing and high-quality artisanal ingredients, such as fresh milk from farms in Vic and a wide variety of specialized breads tailored for specific sandwich recipes. Unlike many international fast-food chains, SandwiChez operates on a strictly non-franchise model to maintain direct control over product quality and service standards. As of the mid-2020s, the company remains privately owned by its founder and local investors, continuing its steady expansion within the Catalonia region and beyond.
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