Viking Red 100s cigarettes

Viking Red 100s is a cigarette brand with deep historical roots in Denmark. Originally developed and produced by the House of Prince, a prominent Danish tobacco company founded in Copenhagen, the brand has been a staple in the Scandinavian market for decades. The brand is recognized for its traditional blend and is often associated with the 'Red' variant which typically denotes a full-flavor strength.

In contemporary times, the brand is owned by British American Tobacco (BAT), one of the world’s largest tobacco groups. Following BAT's acquisition of Skandinavisk Tobakskompagni's cigarette business in 2008, House of Prince became a subsidiary under the BAT umbrella. While the brand originated in Denmark, manufacturing is now distributed across multiple global facilities maintained by British American Tobacco, though it remains a significant brand in Northern European cigarette retail.