Terra Nova Laser Lite

Terra Nova Equipment is a prestigious British outdoor brand renowned globally for its specialized, high-performance camping and expedition gear. Founded in 1993 after evolving from the earlier brands Wintergear and Wild Country, Terra Nova has established a legacy of technical excellence, frequently holding the Guinness World Record for the world's lightest tents. The Laser Lite, a hallmark product in their lineup, pioneered the ultra-lightweight solo adventure category, designed specifically for endurance athletes and minimalist backpackers.

While the company maintains specialized manufacturing and prototyping capabilities at its factory in Derbyshire, England, some of its broader product ranges and components (including its sister brand Wild Country) may be manufactured through international partners to balance performance with scale. As of 2022, the company underwent a significant ownership transition, becoming an employee-owned business through an Employee Ownership Trust under the Hubaco Group. This structure ensures that the brand remains independent and focused on its core mission of innovation and quality rather than being absorbed by a larger corporate conglomerate.