Made O'Meter
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Albert Heijn Ribbel chips naturel minder vet are a popular private-label snack from the largest supermarket chain in the Netherlands, Albert Heijn. These ridge-cut potato chips are part of the 'minder vet' (less fat) range, where approximately 35% of the fat is extracted after frying to provide a healthier alternative to standard chips while maintaining a crispy texture and savory taste.
The Albert Heijn brand has a deep heritage in the Netherlands, dating back to 1887 when its founder opened his first grocery store in Oostzaan. Over the decades, it evolved from a local shop into a national powerhouse and later the cornerstone of international retail groups. Today, the brand is owned by the Dutch-Belgian multinational Koninklijke Ahold Delhaize N.V., which was formed in 2016 from the merger of the Dutch Ahold and Belgian Delhaize Group.
While the brand is quintessentially Dutch, manufacturing for private label products like these chips is typically distributed across a network of facilities. Production primarily takes place in the Netherlands and neighboring European Union countries to ensure efficient distribution to the Benelux market. The potatoes are often sourced from local European farmers, aligning with the company's sustainability and regional sourcing initiatives.
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