Anytime Coffeeshop promotional matches or rolling papers

The product pictured is a promotional item—likely a pack of matches or rolling papers—from Anytime Coffeeshop, a well-known establishment located in Alkmaar, Netherlands.

Anytime Coffeeshop was founded as a local Dutch cannabis cafe, a business model unique to the Netherlands' 'gedoogbeleid' (tolerance policy). The brand is independent and tied specifically to its physical location on the 'Laat' street in Alkmaar. While the shop is celebrated for its modern interior and friendly atmosphere, it produces various branded merchandise like the one shown to serve its local and visiting clientele. As a small, independent local business, it is owned and operated by its original founders or local Dutch proprietors rather than a large multinational corporation.