UpScrolled social media

UpScrolled is a social media platform that emerged in June 2025, positioning itself as an ethics-first, censorship-resistant alternative to mainstream networks like TikTok and Instagram. Founded by Issam Hijazi, a Palestinian-Australian software engineer with a background at IBM and Oracle, the platform was born out of a desire for greater transparency and chronological content delivery. It gained significant global traction in early 2026, briefly becoming the most downloaded social networking app in several major markets including the United States, United Kingdom, and Australia.

The platform's surge was largely driven by users seeking an alternative to TikTok following its high-profile acquisition by a group of American investors. Users were particularly drawn to UpScrolled's promise of an algorithm-free experience and its commitment to protecting free speech, especially regarding pro-Palestinian content. Unlike many modern platforms owned by billionaire-led conglomerates, UpScrolled is managed by Recursive Methods Pty Ltd and emphasizes human-led moderation and a democratic reach for posts without shadowbanning or pay-to-play mechanics.