Terranova clothing

Terranova is a prominent Italian fast-fashion brand founded in 1988 in Rimini, a coastal city in the Romagna region of Italy. The brand's identity is deeply rooted in the vibrant and welcoming culture of its hometown, often marketing itself as a 'POP' brand with a focus on youthful, trendy, and affordable clothing.

The brand is owned by the Teddy Group (Gruppo Teddy), a large Italian family-run corporation established in 1961 by Vittorio Tadei. While Terranova originated in Italy and still maintains significant design and manufacturing operations there to ensure quality, its global presence involves a diverse supply chain. As of 2024, the brand operates hundreds of stores across nearly 40 countries, utilizing both direct ownership and a successful retail franchising model.