Havaianas Origine White Canvas Espadrilles

Havaianas, a brand synonymous with the vibrant spirit of Brazil, was established in 1962 by the manufacturing firm Alpargatas S.A. The brand's iconic footwear was originally inspired by the Japanese 'Zori' sandals, which featured woven straw soles and fabric straps. Havaianas modernized this concept by using high-quality rubber, creating the signature 'rice grain' pattern on the soles that remains a hallmark of the brand today.

While most famous for their flip-flops, Havaianas expanded their range to include the 'Origine' model, a canvas espadrille that merges the traditional Mediterranean jute-style aesthetic with the durable and comfortable rubber sole for which the brand is known. Despite global expansion and international popularity, Havaianas maintains a strong commitment to its roots, with the vast majority of its footwear manufacturing taking place in Brazilian factories, specifically in regions like Campina Grande and Minas Gerais.

In terms of ownership, the brand experienced a significant shift in 2017 when its parent company, Alpargatas S.A., was acquired by a group of Brazilian investment firms, including Itaúsa and Cambuhy Investimentos. As of 2026, the brand remains under the stewardship of Alpargatas S.A., continuing to project Brazilian culture and lifestyle to over 100 countries worldwide.