Domestos Extended Power Mountain Fresh Thick Bleach

Domestos is a heritage British brand specializing in high-strength household disinfectants and bleach. It was first developed in 1929 by Wilfred Handley, an industrial chemist in Newcastle upon Tyne, and was originally sold door-to-door in stoneware jars as a multipurpose sterilizer and cotton whitener. The brand was acquired in 1961 by Lever Brothers, which later became the global consumer goods giant Unilever.

Today, Domestos is one of Unilever's 'Power Brands' and is a global leader in sanitation. While it remains a staple in the United Kingdom, it is manufactured in several locations across Europe and Asia to meet regional demands efficiently. In different markets, the brand may operate under localized names such as Domex, Glorix, or Vim, but it maintains its signature thick bleach formulation designed to eliminate pathogens and prevent limescale buildup.