Picard Croquant Chocolat

Picard is a quintessential French culinary success story, specializing in high-quality frozen foods and pastries. The 'Croquant Chocolat' is part of their 'Patisserie Picard' range, featuring layers of chocolate mousse, hazelnut crunch, and almond biscuit.

The brand traces its roots back to the early 20th century but evolved into its modern retail form under the leadership of Raymond Picard and later the Decelle family. Today, Picard Surgelés is widely recognized in France for maintaining premium standards in the frozen food sector, with products manufactured primarily in France to support domestic agriculture and patisserie traditions. The brand is currently owned by the Lion Capital investment firm and the Moez-Alexandre Zouari family group, maintaining its headquarters in Fontainebleau, France.